Episode 84
The benefits (and numbers) behind adding school photography to your business
· 27:14
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You're a family photographer, and like it that way... so where does school photography actually fit into your business — and is it worth the time?
This is part 2 of my school photography series, and today we're getting into the numbers. I'm sharing exactly what school photography looked like in my business in 2025, all done with the gear I already owned, while still photographing a full family photography fall season at my full rates.
We'll break down how much time it actually takes to photograph and process a school of about 100 students and why school photography is a marketing channel that pays you to introduce yourself to hundreds of local families. I'm also sharing a few real stories of school families who went on to book full sessions with me and how that conversion flow looks in real life.
Find It Quickly
- Why you already have what you need to get started
- School photography as a marketing channel
- My 2025 numbers
- The time investment for a school of 100 students
- From school photos to full family sessions
- Bringing it all together
Mentioned in this Episode
> Free guide: How to Land Your First School — https://leahoconnell.myflodesk.com/photochalk
Join the Photo Chalk early access list — https://leahoconnell.com/photochalk