Photo Fuel
Page 3 of 8
Email marketing is a fundamental must-have for family photographers who want to build lasting relationships with clients beyond the photoshoot. But it’s also key for connecting with potential clients to foster trust that leads to amazing, personalized imagery. Unlike one-off social media posts, email creates an intimate space where you can nurture connections with families
One of the biggest questions that comes up for clients when preparing for their session is “what do I wear?” As the photographer, it’s good service to help them with that! But that doesn’t mean you have to become a full-on stylist, stock a client closet, or put them in a cookie cutter formula of
Photographing extended family sessions can feel like a whole different ballgame compared to a standard family session—more people, more personalities, and often more chaos. These sessions can be a love/hate experience for photographers. Either you thrive on the challenge and enjoy capturing the beautiful connections between generations, or you’ve been burned before and feel tempted
Creating a standout brand and providing an exceptional client experience are key to growing a successful family photography business. In this episode of Photo Fuel, I chat with Christine Dammann about how she’s built a bold, playful brand that attracts her dream clients and keeps her sessions focussed on the fun. From detailed prep guides
It’s been officially ONE YEAR since I launched the Photo Fuel Podcast for family photographers! What started as a bi-weekly show has grown by over 600%, and now I’m releasing new episodes every week. I’ve found my groove with the whole process, and I’m loving every bit of create a podcast for family photographers. Side
Around Black Friday last year, I made a big decision and switched my CRM from Sprout Studio to HoneyBook. After nearly five years with Sprout Studio, this was a major move, and I knew it was going to take some time to get everything set up just the way I wanted. One of my main
The photography client experience begins long before the session itself—it starts from the very first interaction a potential client has with your business. One of the most debated aspects of this experience is whether to require a phone call before booking. Some photographers swear by it as the best way to convert leads, while others
Creating a positive, memorable client experience for family photography is one of the most powerful ways to build a sustainable photography business. It’s not just about delivering beautiful photos—though that’s an essential piece. It’s about how clients feel at every stage of working with you. There are four key stages of client experience to consider
brands, for photographers, podcast, Uncategorized
What happens when you have to rebuild your photography business in a brand-new location? Whether you’re relocating, shifting your style, or refining your client experience, starting fresh comes with challenges—but also opportunities. In this episode of Photo Fuel, we’re diving into what it takes to pivot your business successfully while crafting a client experience that
As family photographers, one of the biggest challenges is pricing our work and clearly communicating its value to clients. It’s easy to get wrapped up in tons of advice and education for family photographers and suddenly realize things have gotten way too complicated. Recently, I received a question from a photographer in the Photo Fuel
If you’ve ever felt stuck with your pricing, unsure of how to align your value with your rates, or worried about scaling your photography business sustainably, this post is for you. Over the past decade, my pricing structure has gone through some significant shifts. In Part 1 of this conversation, I walked through the early
Pricing is one of the most complex and personal topics in the world of photography businesses, and for years, I’ve avoided talking about my decisions and journey with it. It’s complicated, nuanced, and requires so much context. But today, I’m sharing my experience with pricing as a family photographer – because even though it’s very