Episode 76
Falling for Lifestyle, Session Prep, and Playing the SEO Long Game with Becca Lueck
· 47:20
Listen to this episode
Becca Lueck has been photographing families in the Portland, Oregon area for 16 years, but she didn't find lifestyle photography until year seven. Once she did, everything changed. We talk about the before and after of learning to fall in love with the work you're doing, how it changes, and how to keep it interesting.
Becca is the founder of Becca Jean Photography, a membership for family photographers, and a suite of courses covering everything from business systems to video. She's also been blogging and building her SEO for years, to the point where she can now publish a post and rank on the first page within days.
In this episode, we talk about how she got there and how things look now. We also get into her video workflow — how she moves between photo and video inside a family session without losing momentum — and her honest take on where new photographers should put their energy.
Find It Quickly
- Getting started
- Mini sessions and slow early growth
- Discovering lifestyle photography in 2017
- Client prep: email sequences other tools
- Styling guidance and client closets
- Adding video inside a family session
- SEO over Instagram
- Becca's membership
- Photo fuel: in-person events
Mentioned in this Episode
Becca's Membership: https://courses.beccajeanphotography.com/p/family-photography-collective
Style and Select: https://styleandselect.com/
Becca's CRM: https://17hats.com/
How Becca edits film: Adobe Premiere Pro
How Becca edits photo: Imagin AI
Tristin Tracy: @tristentracy_photography
Connect with Becca
Education: https://beccajeanphotography.com/education
Instagram: @beccajeanphotography
Connect with Leah
PhotoFuel Retreat and Mastermind: leahoconnell.com/retreat
Free resources: leahoconnell.com/learn